Weight Watchers vs OPTAVIA: New Winner in 2024?

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Written by Megan Ayala. Last Updated: December 27, 2023

When it comes to losing weight, it is not easy to understand what your options are and how it is all going to come together for a successful weight loss journey.

Two options continue to make the rounds as quality weight loss programs. These are two options that stand out – Weight Watchers and OPTAVIA.

It’s important to dissect what each program is all about and whether or not they are going to get the job done. This article is going to compare OPTAVIA and myWW+ to see how they are going to fit into your lifestyle moving forward.

Features Comparison: What myWW+ and OPTAVIA Have to Offer

myWW+ Key Features

a woman holds the Weight Watchers app to track their daily points

1. Personal Points System

It all starts with the Personal Points system, which has been integrated into the weight loss program.

The premise behind this system is to help navigate through the choices you make during the day. For example, if you are eating a meal, you will want to have points attached to it to know whether or not you are doing well for the day.

This points system is easy to understand as long as you are keeping track of what you are eating. This is done through the app that is fully integrated with the weight loss program.

2. Integrated App

It is the app that is going to be the foundation of what you are doing when it comes to tracking everything and ensuring you are on the right path.

A lot of work has gone into developing the app, which makes it a breeze to use during the day.

The benefits include:

  • Complete Tracking of Nutrition
  • Barcode Scanning Tech

If you are someone that is looking to keep track of the finer details and don’t want to make mistakes then it is best to start here.

This is an app that is easy to set up and is going to become a big part of your routine. You will easily scan the foods and know how many points you have earned.

3. Meal Delivery Program

Weight Watchers has a complete network when it comes to deliveries and getting the foods out to those who want them.

If you are someone that is thinking about moving forward with specific meals then you will know the importance of doing it the right way. This is where Weight Watchers comes into action with its robust selection of foods and meals.

You will have the chance to get these delivered to you weekly. It is an easy setup and one that is not going to take a long time to get used to once it has been fully tailored to your needs.

4. Comprehensive Database

Weight Watchers is aware of how important it becomes to have a variety of food options in front of you. A lot of people struggle with this part of the diet process, which is normal.

With this program, you get to go through the database with the help of your app.

The benefits include:

  • Long List of Foods
  • Complete Recipes in One Place

Just being able to go through all of this information is powerful and something you are going to fall in love with. Why not eat a meal that you are in love with and tailor it to your needs?

5. On-Demand Workouts

Along with having a long list of foods to choose from, Weight Watchers knows it is important to think about an overall lifestyle change.

To do this, you are going to have to become active and that is easier said than done when you don’t know how to begin.

With the app, you will have the chance to go through a long list of exercises and workouts to help burn calories. These workouts are impressive for those who are starting off and just need a bit of guidance along the way.

OPTAVIA’s Key Features

a pile of snacks and other food from an Optavia shipment

1. OPTAVIA Fuelings

It all starts with the “Fuelings” which are low-calorie foods that are eaten at regular intervals. The goal is to not stay hungry with this weight loss program.

RELATED: Does Optavia Put You into Ketosis?

You will eat regularly during the day and these Fuelings will keep you going.

This is the basis of the weight loss program.

2. Complete Coaching

Coaching is essential when it comes to losing weight. This guidance can go a long way in making the right choices.

The benefits include:

  • On-Going Assistance
  • Accredited Professionals

OPTAVIA does a good job of offering access to world-class coaches that know how to set a high standard from day one.

3. Comprehensive Meal Delivery Program

With an in-house meal delivery program, customers will know exactly what they are getting as soon as they sign up.

It is a quick, streamlined process that is right in line with what you want. It will get to your front door as soon as you want it to.

4. Full Kits

There is value in having the ability to enjoy access to a full kit in one go.

This means you are not going to have to wait each week for the meal delivery to come through. Everything is set up in the kit ready for you to put to use.

This simplicity is great for those who are particular about their meals and want to have everything ready as soon as possible.

The benefits include:

  • All-In-One Solutions
  • Complete Deliveries

If you are someone that is thinking about prepping for meals well in advance then you will want the kit in hand as soon as you can get it.

This is a one-stop option that you are going to fall in love with.

It is great for those who simply want the kit right away.

5. Customized Options

It is all about the customization that you are going to get through OPTAVIA.

A lot of attention has been spent on the Fuelings to make sure you are getting to choose something that works well for your needs. Since the meals are going to be “low-calorie” options, you will want to ensure only the right ones are included in your setup.

While OPTAVIA offers kits, it also allows you to choose from different Fuelings to get a more customized setup that works for your needs.

Weight Watchers Personal Points and Coaching vs OPTAVIA’s

1. Weight Watchers

Weight Watchers has noticed a shift towards a desire to have constant feedback. This comes in the form of accountability through the Personal Points program.

This program has been designed as a way to integrate technology into the dieting process. To do this, Weight Watchers has a specific program that allows you to track everything associated with the diet. This includes what you are eating and how it fits into the diet.

Having this information on your app makes it easier to adjust along the way. You are not left guessing as to what the impact of the meal is.


OPTAVIA has a more traditional approach to weight loss, which means they offer comprehensive coaching options. You are going to have the chance to speak to a qualified coach that is going to ensure you are on the right path.

This is pertinent information that can be useful as you look to make adjustments to the diet.

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Since you are going to receive a kit, you will also learn how to get more out of your meals. This is powerful information that can make your life easier as someone that wants to stay healthy over the long haul.

Meal Delivery vs The Weight Watchers Approach

1. WW’s Approach to Eating

WW takes a personalized approach to eating, which means you are going to have greater control over what is going into your body. You can tailor the meal plan and this is done based on the Personal Points program that has been built into the process.

You can track each activity and food that is a part of your daily routine. This will give you points that can then be used in other ways during the day.

This is powerful and enticing for those who want a more gamified approach to losing weight.

2. OPTAVIA’s Meal Delivery Options

A lot of people prefer going with a more hands-off approach when it comes to dieting. You are already going to be focused on making a lifestyle change and the idea of personalizing the diet can become overwhelming.

OPTAVIA takes a unique approach where it offers an all-encompassing meal kit in one. This means everything will be placed inside the kit to ensure you are not left second-guessing what you are getting your hands on.

It is a simple setup and one that will work well for your needs.

Price Comparison

1. Weight Watchers Pricing Options

2. OPTAVIA Pricing Options

You Should Pick Weight Watchers If You Want…

  • A Digital-Friendly Setup
  • A Weekly Plan
  • Personal Points System
  • Loads of Additional Resources
  • Comprehensive App

You Should Pick OPTAVIA If You Want…

  • In-House Meal Delivery Service
  • All-Encompassing Plans
  • Complete Coaching Program
  • Quick Meals
  • Low-Calorie Dieting